You’ve probably heard many, many times that Search Engine Optimisation (SEO) is a vital digital marketing tool, but even though you may have a basic understanding of what it entails, you may still not have a solid grasp on this complex and multifaceted creature. SEO is formed from multiple different elements, and knowing what they …
Every good investment requires ongoing maintenance to get the most out of it and search engine optimisation (optimization) is no exception. The hiring of an SEO company is a crucial, necessary and important part of any SEO marketing strategy. In order to get the most out of your marketing budget and the best value for …
Webmasters and publishers the world over have been anxiously awaiting the global roll out of Google’s new Panda update ever since they rolled it out in the US earlier this year. That day came this week with Google announcing in a post on the Webmaster Central Blog that they have rolled out the update globally …
Google has re-released their Search Engine Optimization Starter Guide or Search Engine Optimisation Starter Guide as it is known as in Australia. The starter guide outlines Google’s SEO best practices and gives you guide in regards to what you should and shouldn’t do. The Search Engine Optimisation Starter Guide is, as I said a best …
There has been a lot of discussion and debate amongst SEO professionals lately regarding the impact of Google’s latest search engine update, Google Instant. For those of you that haven’t heard about it, Google Instant is a way to make searches faster and more targeted by updating the search results as you type, without you …